June 2022: Kia India, one of the fastest-growing carmakers in the country, today announced the price of EV6 for India starting Rs. 59.95 Lakhs. It also stated that Kia India’s parent company, Kia Corporation will be launching 14 BEVs by 2027 across global markets in a big step towards increasing focus on sustainable mobility globally. Kia India is evaluating other EVs for the Indian market and confirmed its plans of developing an India-centric EV in RV body type to be launched by 2025.
The parent company of Kia India, Kia Corporation will invest approximately 22.22 Bn USD (total of 28 trillion won) in its business operations over the next five years. A part of this investment will be made in developing products that will be sold in India and in setting up infrastructure. The announcement aligns with Kia Corporation’s global vision of becoming a Sustainable Mobility Solutions Provider and achieving carbon neutrality by 2045. Continuing its ”Walking the Talk” style, the company started its transformation towards becoming a sustainable mobility leader in India, launching its first BEV for the country – the EV6.
Globally acclaimed for their design, quality, and features, the Kia BEVs for the Indian market will be no different. Kia’s new brand philosophy- ‘Movement that inspires’, is reflected in its BEVs as well, a philosophy that amalgamates ecology and luxury along with performance. Kia BEVs will keep ‘the thrill of driving’ alive while keeping the mobility sustainable.
The EV6 marks the beginning of Kia’s sustainable mobility journey in the country. The vehicle boasts a highly impressive real-world driving range, ultra-fast charging capabilities, and a spacious, high-tech interior. The company has received an overwhelming response for the car with 355 bookings which is 3.5 times the planned numbers for 2022.
Commenting on the announcement, Tae-Jin Park, Managing Director and CEO, Kia India, said, “The diverse customer base of India inspires us, and our strategy is to be in sync with their aspirations, and our efforts are targeted towards fulfilling the evolved customers’ needs. Now, we are ready for the next phase of our India journey with our investment in R&D, manufacturing, and development of EV infrastructure in India. We will offer futuristic and sustainable BEVs developed ground up to offer matchless in-cabin experience, long-range to reduce range anxiety, and the same thrill of driving as our other products. Our EV announcement for the country which includes an India-centric BEV in RV body type to be launched in 2025 is a testament to our commitment towards India and our new-age Indian customers by providing them with a sheer electric performance in the future. The aggressive push from the Indian government towards a sustainable future of the country supports our move to electric vehicles, an industry which is still at the nascent stage in the country.”