TIMEX PRESENTS INDIA BEACH FASHION WEEK SEASON 12 OPENS IN GOA WITH A JOURNEY INTO THE SANCTUARY

Goa, 9 October 2026: Timex Presents India Beach Fashion Week (IBFW) Season 12 opened at The Westin Goa, Anjuna, inviting fashion enthusiasts, industry leaders, designers, creators and travellers to Enter the Sanctuary, a world shaped by fashion, art, culture and connection.

Themed “The Sanctuary”, this season brings together resort wear, streetwear, cruise fashion and destination bridal couture, creating a meeting point for Indian design talent, contemporary style and Goa’s distinctive festival culture.
“India Beach Fashion Week has always been about creating a space where fashion meets culture, travel and new ideas. With Season 12, we wanted to create something that goes beyond the runway, an experience where designers, brands, creators and audiences come together in a shared world. The Sanctuary reflects that vision, and seeing it come alive in Goa is a proud moment for our entire team,” said Pallav Ojha, Founder, India Beach Fashion Week.

Day One featured a diverse showcase of designers and labels across the indoor Rooted Realm and outdoor Floated Realm stages. The opening day’s fashion programme featured SEFT India, followed by Mrigdhi by Arpita Rathore and Menakace by Meenakshi Menon. The programme also featured Ashfaq Ahmed x Nilaura and Lucilia.
The evening continued with celebrated designer Rajdeep Ranawat, followed by Mr. Ajay Kumar x Campus, bringing fashion and footwear together in a dedicated brand showcase.

The Rooted Realm programme continued with One Minute Saree, Ashé and Forever Naveen Kumar, followed by Sakshi Bindra and Riddhi & Siddhi – Mapxencars, and a showcase by Bhawna Rao. The day concluded with Priya Kataria Puri x Chivas, combining designer fashion with the spirit of contemporary celebration.

Mention the showstopper of Day 1 :
Adding to the festival atmosphere, music performances by Madboy Mink and OG Shez brought an additional cultural dimension to the outdoor programme.

Brands that bring the Sanctuary to life
Season 12 is presented by Timex, whose association with India Beach Fashion Week brings together the worlds of time, fashion and contemporary culture.

Timex Quote with Name & Designation: Mr Deepak MD Timex group. Our association with India Beach Fashion Week has grown into a meaningful platform for Timex to engage with fashion in a way that feels relevant, contemporary, and experiential. Over four consecutive years, we have seen the partnership evolve from a fashion week integration into a larger expression of how Timex sees watches as an integral part of personal style.
This season, the response was particularly encouraging, with strong consumer engagement, creator participation, and visibility across the fashion ecosystem. It reinforced that there is a growing appetite for watches that combine functionality with individuality and fashion relevance.

Sweaty Betty Quote with Name & Designation: Rajesh dudi director Gaurik fashions ltd Sweaty Betty’s association with India Beach Fashion Week Season 12 has been a strong opportunity to bring together fashion, movement and wellness in a way that feels relevant to today’s consumer. The response has been very encouraging, particularly in seeing how naturally the brand’s philosophy of living an active, confident and expressive life resonates with the Indian audience. IBFW gave us an engaging platform to introduce Sweaty Betty’s world to a fashion-forward and increasingly wellness-conscious consumer.

Gatsby Quote with Name & Designation: Pankaj bhawnani CMO Gardenia Cosmotrade LLP & Gatsby India Returning to India Beach Fashion Week for the third consecutive year as Official Grooming Partner has been a deeply rewarding experience for Gatsby. As a brand owned by Mandom Japan, we bring world-class Japanese grooming quality to every platform we are part of, and IBFW’s vibrant, beachside energy is the perfect stage to showcase it. Season 12 was our most engaging edition yet. The response from designers, models, creators and the audience showed that great grooming is now an integral part of the fashion conversation. We are grateful to the IBFW team for their continued trust.”
Campus Quote with Name & Designation: Fashion today is as much about individuality as it is about trends. IBFW brings together fashion, culture and self-expression in a way that resonates strongly with Campus. As a brand that has and believes in ‘Moving Your Way’ as a mantra, the partnership felt like a natural opportunity to celebrate self-expression, movement and individuality.

L’Atelier 1664 Quote with Name & Designation:​ For L’Atelier 1664, India Beach Fashion Week Season 12 was a natural expression of our belief that Good Taste extends beyond the expected to how you experience and express yourself. The platform brought together fashion, culture, creativity and a premium audience, creating the right environment for L’Atelier 1664 to engage with consumers in an authentic and contemporary way. The response was encouraging, with strong interest from guests and creators and a clear appreciation for the brand’s distinctive French identity and premium experience.